The Healing Formula / Bedsore Solutions / Natural Wound Care
The Healing Formula / Bedsore Solutions / Natural Wound Care
Idea Description
My idea is to let everyone know about The Healing Formula, an all natural solution for bedsores and diabetic ulcers. The formula consists of organic Aloe Vera, 35% Hydrogen Peroxide and Irish Moss. It has been proven to help many for almost 10 years but many still don't know we exist.
Also we have other products to spin off of the same basic formula.
What will you do if you win $10,000 for this idea?
We will use the money to expand our advertising capabilities and attempt to really get the word out about what we do. We will also advertise our private charitable foundation, The Bedsore Solutions Foundation. We hope to be able to supply the formula for free to those who cannot afford it.
Vote for it now.
I believe the key to Niche marketing is in the Sales Representatives and their contacts, the relationships. My company saved another over $200,000 because our Sales Reps knew that one of our products would save the company TONS of money over a course of a few months.
You need a few key Sales Reps that are either a chain or have a monopoly on material services to hospitals and/or clinics across the nation. Companies get HUGE providing every type of material a hospital needs, on a contract basis and hospitals thrive on that because it saves them alot of time and money keeping track of who to buy what from and who to call if they're really low on something.
Some more, since your product is a Niche product, and not mainstream, you should very much attempt to get it MRSA Certified. This will almost guarantee that a hospital/clinic will attempt to use it. And having personally used your product and having recommended it to others with extraordinary results, I know that they will stay on the program and continue to purchase your product, albeit in higher numbers. …moreThe fatality rates of people who die IN hospitals because of MRSA is rediculous. Companies are starting to develop chemical products and other preventative products that stop MRSA but its very expensive and not all hospitals are willing to dip into their coffers for the high-tech stuff. Thats where I believe (if the product tests out against MRSA) that The Healing Formula will succeed in grabbing a large portion of the market. It may also happen that the Hospitals that CAN dish out the big bucks for the high tech stuff may ALSO order your product to treat the lower-profile customers who perhaps have little to no insurance, saving the high-cost solutions for the higher-paying customers. It's a thought. In my industry, our whole industry is a Niche Industry. At least healthcare and death-prevention is a mainstream industry and one of the largest.
I always said, get it in their hands, and make them try it. When a product works, you don't really know that until you try it yourself.
Back to MRSA.
http://www.cdc.gov/ncidod/dhqp/ar_mrsa.html
http://www.cdc.gov/ncidod/dhqp/ar_mrsa_Invasive_FS.html
http://www.staphaseptic.com/news.cfm?id=84809E9A-FE7C-29B6-9A2E2A9F34D76CE0
http://tahilla.typepad.com/mrsawatch/2006/11/
Samples! This gets product into their hands. But, perhaps 4oz or even 2oz is too much. How much Healing Formula does it take to treat a wound say.. 3 times? Can results be clearly seen with one treatment? Perhaps sealed packets can be manufactured with your formula in 1/2oz or 1oz packages and mailed around at a lower cost.