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June 2008 Hall of Fame

Elmidae: an eco friendly intellectual clothing line

Elmidae: an eco friendly intellectual clothing line

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Idea Description

Elmidae is an eco minded woman owned clothing company. We make a line of women’s clothing using largely sustainable and organic fabrics, as well as hand printed textiles using strictly non-toxic water based inks. Every stitch on every garment is lovingly produced in the United States by woman owned factories at honest wages. Celebrating the artistry and intellect of garment making we offer a line that is a true departure from mass-produced clothing.

At Elmidae we believe that clothing needs to be more than a simple garment - that it should have a point of view and something to say beyond trend. Check out some of our collections: www.abigail-glaum-lathbury.com

What will you do if you win $10,000 for this idea?

Much of the $10,000 will go toward manufacturing. Largely because we produce in the United States our labor costs run higher than the average clothing company producing in foreign countries. Due to the nature of our materials our costs are likewise on the higher side.

The funds would also go toward the cost of sales. In order to reach the right audience the line will be shown in several fashion tradeshows in different cities. The industry shows give the line tremendous exposure, but also come at a pretty steep price tag.

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